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Bentley Fragrances Unveils BECOME Odyssey: A New Expression of Freedom, Discovery and Modern Luxury
Launching October 8, 2026, BECOME Odyssey becomes the latest chapter in Bentley Fragrances’ BECOME collection an Eau de Parfum inspired by adventure, freedom and the desire to chart a path of one’s own. There is a particular moment when a journey truly begins: not when the destination is chosen, but when the decision is made to move forward. For Bentley Fragrances, that spirit of discovery lies at the heart of BECOME Odyssey, the newest creation in the BECOME fragrance collec
il y a 1 jour3 min de lecture


Audemars Piguet Takes the Royal Oak Into High Jewellery
The Swiss watchmaker is extending its most recognisable design language beyond the timepiece with Royal Oak Joaillerie, a 19-piece collection inspired by the geometry of the iconic watch and the landscapes of the Vallée de Joux. For more than five decades, the Royal Oak has existed at the intersection of watchmaking, design and jewellery. Now, Audemars Piguet is taking that relationship one step further. © 2026 Audemars Piguet On October 2, 2026, the Le Brassus manufacture un
il y a 2 jours3 min de lecture


John Galliano x Zara How the Fashion Designer Is Rewriting the Rules of the High Street
With Re{form}, John Galliano returns to fashion through an unexpected alliance with Zara, transforming pieces from the retailer’s past into theatrical, genderless designs that blur the line between couture and mass fashion. There is something almost perfectly Galliano about the surprise. After leaving Maison Margiela in December 2024, John Galliano disappeared from the fashion calendar. Then came the announcement that he would collaborate with Zara. Not a couture house. Not a
il y a 2 jours3 min de lecture


THE NEW LUXURY MAY COST LESS
Why accessible luxury, contemporary fashion and a new definition of value are reshaping the market in 2026 For years, luxury seemed to follow a remarkably reliable formula: increase prices, restrict distribution, intensify scarcity and move the customer steadily higher up the pyramid. In 2026, that formula is being tested. The issue is not simply whether consumers can afford luxury. It is whether they still believe that a higher price necessarily represents higher value. That
il y a 6 jours5 min de lecture


The Cartier Cheich: From Dakar’s Desert to a $3.4 Million Auction Record
There are watches that are designed to tell time, and there are watches that seem to carry an entire era inside their case. The Cartier Cheich belongs to the second category. On September 18, 2026, at Sotheby’s Hong Kong, a unique white-gold Cartier Cheich sold for HK$26.52 million, including fees approximately US$3.4 million. The result established a new auction record for a Cartier wristwatch, according to Sotheby’s and multiple specialist watch publications. The bidding l
29 sept.3 min de lecture


Havana Club Iconica Unión: The Art of Time, Reimagined
Paris, 28 September 2026 In the world of exceptional spirits, time is more than a measure of age. It is an ingredient in its own right one that demands patience, knowledge and a profound understanding of the craft. With the unveiling of Iconica Unión, Havana Club introduces the final expression in its Iconica Collection, bringing together generations of Cuban rum-making expertise in an extra-aged rum shaped by the brand’s distinctive philosophy of continuous ageing. The late
29 sept.6 min de lecture


Vogue World: Milano 2026 When Craftsmanship Meets the Future of Luxury
On September 22, Vogue World arrived in Milan for its fifth edition, transforming the Galleria Vittorio Emanuele II into a spectacular celebration of Italian craftsmanship, fashion and innovation. Beyond the glamour and celebrity appearances, the event delivered a powerful message about what luxury can mean in the age of artificial intelligence. Milan Becomes the Stage for a New Vision of Luxury After New York, London, Paris and Los Angeles, Vogue World made its Italian debut
27 sept.3 min de lecture


Donatella Versace Returns With a New Fashion and Beauty Venture With REVOLVE
Donatella Versace is entering a new chapter. Nearly three decades after taking the creative reins of the house founded by her brother Gianni, the Italian designer is returning to a creative leadership role with a new independent fashion and beauty venture developed in partnership with REVOLVE Group. Announced on September 21 during Milan Fashion Week, the new joint venture marks Donatella Versace’s first major creative project since she stepped down as Versace’s Chief Creativ
27 sept.3 min de lecture
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