Event

Roger Dubuis Returns to Its Geneva Roots with a New Conceptual Lounge In the heart of Geneva, where Swiss watchmaking has been shaped by centuries of craftsmanship, Roger Dubuis is opening a new chapter. On the iconic Place du Molard, in the city where the Maison has called home for three decades, the new Roger Dubuis Lounge invites visitors into a world where haute horlogerie, design and hospitality meet. The opening is particularly symbolic as Roger Dubuis celebrates its 30

Discover the new Chopard Mille Miglia Classic Chronograph Raticosa, a luxury chronograph celebrating the iconic Raticosa Pass and Chopard’s enduring partnership with the Mille Miglia. Chopard Celebrates the Spirit of the Mille Miglia with the New Classic Chronograph Raticosa Luxury watchmaker Chopard continues its celebrated relationship with the legendary Mille Miglia by unveiling the new Mille Miglia Classic Chronograph Raticosa, an exceptional timepiece inspired by one of

Every July, the EFG Swiss Open Gstaad transforms one of Switzerland’s most exclusive alpine destinations into the beating heart of international tennis. Here, the sport extends beyond the court, becoming part of the village’s lifestyle, where world-class competition unfolds against a backdrop of charming chalets and breathtaking mountain scenery. Tennis is a sport of strength and precision, of endurance and mental resilience, it tends to be best appreciated by those in the kn

Where Swiss Haute Horlogerie Meets the Timeless Legacy of Japan Roger Dubuis once again demonstrates its fearless approach to haute horlogerie with the unveiling of the Excalibur The Kabuto Legacy, an exceptional limited-edition timepiece that celebrates one of the most defining moments in Japanese history. Inspired by the unification of Japan during the 17th century, this remarkable creation transforms historical symbolism into an extraordinary expression of contemporary wat

For a second consecutive year, Aperol returned to the iconic Paléo Festival in Nyon, reaffirming its place as one of the summer’s most vibrant lifestyle destinations. Set against the backdrop of Switzerland’s largest open-air music festival, the Italian aperitif brand once again infused the event with its unmistakable orange identity, celebrating music, conviviality, and the timeless art of Italian living. From July 21 to 26, more than 250,000 festivalgoers gathered in Nyon f

@frederic.monceau The Geneva-based independent jewellery Maison unveiled its new Signature Collections alongside the PHOENIX pendant, UNBREAKABLE creations and exceptional High Jewellery pieces during one of Geneva’s leading fashion events. Geneva, July 2026 During Geneva Fashion Night 2026, organised by Cyrus Models at the Hôtel-Restaurant du Parc des Eaux-Vives, independent Swiss jewellery Maison ELKE BERR unveiled its highly anticipated Paul Pogba Signature Collection and

BYD Group Makes a Landmark Statement at Goodwood with Eight Global and UK Premieres From the world debut of the DENZA Z to the European arrival of YANGWANG and the UK launch of key BYD models, the world’s leading NEV manufacturer showcases its most ambitious presence ever at the Goodwood Festival of Speed. Baar, Switzerland July 8, 2026 BYD Group, the world’s leading New Energy Vehicle (NEV) manufacturer, is set to make one of the strongest statements of this year’s Goodwoo

Paris Haute Couture Week During Paris Haute Couture Week, Tony Ward unveiled his Fall/Winter 2026/27 Couture collection, Whispers of the Dunes, on July 6, 2026, at the historic Réfectoire des Cordeliers. The iconic venue was transformed into an immersive desert landscape, where sculptural dunes and flowing seating arrangements recreated the ever-changing contours of the sand. Models moved with graceful, unhurried precision, echoing the rhythm of the wind as it shapes the dese