NEXT STOP ZURICH FASHION WEEK: AN UNFORGETTABLE FASHION NIGHT IN THE HEART OF SWITZERLAND

Luxe magazine Switzerland
Aug 27
3 min read

NEXT STOP ZURICH FASHION WEEK: AN UNFORGETTABLE FASHION NIGHT IN THE HEART OF SWITZERLAND

Press Release

Zurich, August 28, 2025 The Zurich Fashion Week Association (ZFW) invites you to the exclusive Fashion Night “Next Stop ZFW”, an extraordinary evening that will transform Zurich into a stage of elegance, innovation, and artistic vision. The exact location remains under wraps, adding a touch of intrigue and surprise to what promises to be one of the most inspiring nights of the Swiss fashion calendar.

This Fashion Night marks a significant milestone on the road to the very first Zurich Fashion Week in 2026. For one evening, Zurich will host a selection of outstanding designers whose work embodies bold creativity and cultural diversity: Modeco, Ombre, Apolline Emery, Amato Moda, and Selva Huygens. Each label will present collections defined by distinctive aesthetics, innovative cuts, and avant-garde inspiration. Adding brilliance to the runway, jewelry partner PURELEI will complement the evening with its unmistakable sparkle.

As an official partner, Landquart Fashion Outlet highlights the strong bond between Swiss design, international style, and a unique shopping experience. Together with an illustrious list of additional sponsors, this collaboration underscores Zurich’s potential to become an international hub for creativity and fashion.

An exclusive audience of VIPs from fashion, business, music, art, and entertainment will lend further glamour and prestige to the evening.

“For one evening, we want Zurich to transform into a true metropolis of inspiration a place where fashion pushes boundaries and tells new stories. The secret venue is an essential part of this staging: the unexpected is what makes fashion truly exciting,” says Tamy Glauser, President of the Zurich Fashion Week Association. “‘Next Stop ZFW’ is much more than a show. It is a promise: Switzerland is ready to write fashion history again and Zurich will be at the very heart of it.”

Live-Streaming for a Global Audience

To ensure that this creative moment transcends borders, the event will be live-streamed worldwide. Fashion enthusiasts from across the globe will be able to witness the spectacular collections in real time, becoming part of this unique celebration of Swiss creativity and innovation.

A Vision for Swiss Fashion

The Zurich Fashion Week Association was founded with a clear mission: to provide young Swiss fashion talents with an international platform and facilitate access to global networks and renowned labels. Particularly outstanding talents will be supported through national and international scholarships, helping them to develop their creative potential.

Through its events, the association aims to enrich Switzerland’s cultural landscape, foster innovative projects in design, and establish Zurich as a vibrant international hub for fashion and creativity.

The inaugural Zurich Fashion Week 2026 will be the centerpiece of this vision, showcasing both emerging and established Swiss designers, attracting international buyers and fashion enthusiasts, and promoting cultural exchange while boosting the local economy.

Behind the association stands a dedicated committee of Swiss cultural and fashion leaders, including Remo Schmid (founder, Prix-Courage award winner) and Tamy Glauser (president, top model). As honorary president, Donald Schneider, former Art Director of Vogue Paris, brings international flair and expertise to the initiative.

Event Facts

Event: Fashion Night “Next Stop ZFW”
Date: August 28, 2025
Location: Secret Zurich venue (revealed after the event)
Designers: Modeco, Ombre, Apolline Emery, Amato Moda, Selva Huygens
Jewelry Partner: PURELEI
Official Partner: Landquart Fashion Outlet

Sponsors & Partners

The Zurich Fashion Week Association gratefully acknowledges the support of its sponsors and partners, who together make this vision possible:

Landquart Fashion Outlet, smARTec, Zweifel Weine & Getränke, Madeleine Chocolates of Switzerland, FrancisFrancis Bags, PURELEI, AMARO Oud, Luc Belaire France, BRAUN, CHOPFAB, DECORIS, El Tony Mate, TATARIE MARIE, FL Sweets Catering, OPENROOM Creative Agency, PEACE TEA, ProKeSo, SES-SECURITY.CH, Tram Museum Zürich, TRECA Paris, 25hours Hotels, AVANTCHA.